Tue Dec 15 2009

Googles Website Optimizer Now Opened to All AdWords Advertisers

After about 6 months of launching Website Optimizer, Google finally released Website Optimizer (beta) to all AdWords advertiser worldwide on 4 April 2007. If you have no idea what is Website Optimizer, Heres how it works as explained in http://adwords.blogspot.com

Website Optimizer is a free multivariate testing application built into AdWords that helps online marketers increase visitor conversion rates and overall visitor satisfaction by enabling them to continually test different combinations of site content.

So, the tool is designed to boost your sales. It will eliminate your guesswork on what site content works better by letting your website visitors to tell you what works best and thus save your a lot of time and hard work.

To learn more about this tool, please visit http://services.google.com/websiteoptimizer/?ctx=awblog&sourceid=awo&subid=us-et-awb-04042007_1

I personally think that this a tool that you should spend time to learn about it as when you know how to use it, it will be very beneficial to your PPC marketing with Google AdWords.

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Posted by dream